Do you leverage Google as part of your paid programming?
As we approach 15 years since YouTube launched on our screens, a big change is coming that will impact how we as marketers measure the value of advertising on YouTube
This isn’t going to be a whole primer on making video compilations, because frankly it’s pretty darn easy.
TikTok began as a moderately successful video sharing tool, but now it’s become one of the most downloaded apps in the world.
Late last week Snapchat introduced Dynamic Ads, which it claims is “one of the most impactful updates of the year for e-commerce.
TikTok has always been about uploading short videos. In the beginning when it was known as Musical.ly, users uploaded videos of themselves lip-synching to music videos. Yes, that surprisingly caught on.
Never be boring, but always be giving away good stuff. By good stuff, I mean anything helpful, interesting or entertaining.
Inject your personality into your social media. The worst thing you can do is sound like everyone else, or even try to please everyone else.
People might come to your social media page to praise you or fuss at you, to ask a question or just out of boredom. Regardless of what they ask you, the rule is simple – answer them. Sending a personal message helps too. What if you don’t have time to answer everyone on social media? […]
This ad campaign heavily encourages user-generated content (UGC) by asking users to participate in a challenge, which are immensely popular on TikTok.