How To Turn A Costly Product Flaw Into A Powerful Selling Point
A buyer spots something awkward about your product and says nothing, then quietly leaves. Hiding the problem does not make it vanish, and it hands your rival the sale. There is a short, honest way to name the awkward part so it becomes the very reason the right buyer says yes. It takes four plain moves and about ten minutes. Find out which flaw to name first and what to say right after it.









