Goodwill Giving during Quarantine Gets Customers

During this coronavirus, you might consider taking a two-pronged approach.
First, continue to sell your products and services.
Second, give far more than you usually do.

How to Make $50 a Click

It used to be (way back in the day) that you could toss up any old website with junk content, slap on some Google Ads and make money.

What Does Bounce Rate Mean to Your Business and What Can You Do to Improve It?

What Does Bounce Rate Mean to Your Business and What Can You Do to Improve It?   Bounce rate, the dreaded monster that website owners fight every day. They know that when their bounce rate is high, the likeliness of their website being given any search love is slim to none.   So, What is […]

Is Every Client Experience Unique?

Back in the day, I did some work in the client/customer experience arena. What actually is ‘customer experience’? You might be asking yourself. In a nutshell, it’s the concept behind managing customer expectations vs. actual experience. This can be achieved through many ways, it could be processes and methodologies, it could be technology, it could be a more physical approach so your customer has an entry point to your products and services that they can physically see or touch. It about what products you sell and how you sell them, how you market and advertise, how you reach out in the first instance, and how you support after a sale.

Sight Beyond Sight

For each of us whether it be in business, in a relationship or in our lives, what’s going to happen next occupies a large portion of our thinking. We are always trying to anticipate and plan the next move, the next decision.

Heroes And Villains

We’re all familiar with heroes and their counterpart villains, Batman has the Joker. Superman has Lex Luthor. In Greek mythology Bellerophon had the Chimera. Perseus fought the Kraken. Each hero has their opposite.

In order to become best version of yourself that you can be, in order to become the hero, you need to find the darkest part, you need to find the corresponding villain.

A Suit Of Armour

In our lives and businesses, we wrap many things in suits of armour, in our lives it might be our hearts or our fears, in our businesses it could be our products or our strategy, our personnel or partners, the things we are afraid to lose or that we fear could damage our livelihoods if effected negatively.

Two Simple Words that Increase Product Sales by 20%

Do you sell a tangible product?

The 80/20 Rule is Costing You Money

Have you heard of Pareto’s Law? He said that you get 80% of your results from 20% of what you do.
And I’m here to tell you that if you buy into this “Law,” then you’re losing money.

Weird Way to Get More Subscribers

This is a slight variation of a common trick you’ve seen if you have an adblocker.